Digital marketing has undergone rapid and dramatic changes in just a few years. Businesses have shifted to digital platforms, creating an unprecedented demand for digital marketers. Each new technology brings about shifts in consumer behaviour and marketing techniques, making this one of history’s most dynamic job landscapes. Aspiring professionals must […]
Increase Instagram Engagement – 2020 Definitive Guide
Instagram is the most popular social media platform with a user base growing at a rate faster than any other social platform. It has also become one of the most used sites by users to interact with business enterprises. Best Tips to Get Leads on Instagram In this blog, we […]
7 Effective Digital Marketing Strategies that Businesses Need to Incorporate in their Day-to-day Operations
The worldwide web has tremendously changed how businesses are built and promoted. Today, entrepreneurs have access to numerous resources that are instrumental in furthering their business endeavors. Digital marketing is part of these easily-accessible online resources. The following tips focus on seven effective digital marketing strategies you can adopt as […]
Digital Marketing Tools That Businesses Should Use In 2018
Digital marketing has become an integral part of any business today, and often tends to become a deciding factor in the rise or fall of a venture. For example, if we look at the business of a financial advisor, they would need to invest in advertising campaigns to expand their […]
Mobile Marketing – New Frontier of Marketing
If there is one thing that has changed how people live in the past decade, it is the smartphone. Mobile internet connections surpassed the number of people connecting to the internet via desktop computers back in 2016. Smart phones have changed how people communicate and access information entirely. There is […]
How to Retain More Visitors to Your Social Media Channels
Every marketer understands that social media can be a source of significant traffic to your website that converts. However, acquiring and maintaining a social following is not always easy. The following are tips that can help you retain the followers that you acquire on social networking sites. Get to Know […]
6 Ways to Expand Your Business’s Online Footprint
Business owners are finally acknowledging the importance of a strong online presence. According to a survey conducted by the market research firm Clutch, 71 percent of U.S. small businesses have a website. Given the competitive nature of the internet, however, it takes more than just a basic website to succeed. […]