By KEVIN GIBBONS at Search Engine Journal The principles guiding search engine optimisation are sound business goals for all areas of a company, including customer service. From showing off how local you are, to putting quality of calls above quantity, here’s what your customer services team can learn from SEO… […]
15 Best SEO Link Building Tools
By SUJAN PATEL at Search Engine Journal Yes, prospecting for link building opportunities and reaching out to webmasters to drive new links back to your website can be done for free – but there are plenty of great tools out there that can make the process much easier and much […]
How to Maintain a Good Relationship with Your SEO and Web Marketing Company
By MELISSA FACH at Search Engine Journal Side note, I am talking about reputable SEO & Web marketing companies and consultants in this post. Do your homework. If your business is considering working with an SEO and Web marketing company (or consultant) I have 12 suggestions below that could help your business […]
A Timeline of Google Algorithm Changes & Updates [Infographic]
By MELISSA FACH at Search Engine Journal Outrider has offered a very informative and historical infographic that offers a timeline of Google Algorithm Changes. All SEO’s can use this IG as a tool for learning, the ability to have conversations with respected SEO’s and to try gather an understanding of Google’s thinking and […]
Facebook Launches Verified Accounts: Nicknames and Pseudonyms Now Allowed
By DAVID ANGOTTI at Search Engine Journal Facebook, which has been built on the premise of people using their birth names rather than pseudonyms, will soon allow prominent public figures and celebrities to use a nickname instead of their real name. In the past, Facebook has had a “real name policy” that […]
How Much Does SEO Cost? 3 Analogies To Help You Determine Its Value
By Trond Lyngbø at Searcn Engine Land “Why can’t you just give me a straight answer?” Johanna’s voice showed a trace of irritation. “All I’m asking is how much you charge for SEO services!” I smiled. This was familiar terrain.I know a lot about this. Search Engine Optimization can really […]
Blogger Country-Specific URL : Google Blogger URL Redirects Censor International Users
By DAVID ANGOTTI at Search Engine Journal When Twitter announced they were instituting anew censorship policy, the micro-blogging platform faced an immediate and severe backlash from the majority of the web community. Now, as a result of a previously announced change to the Blogger platform that was initially announced on January 9th, […]