By Kristi Hines at Search Engine Watch When you hear something that’s too good to be true, it probably is. This is especially true with some link building or SEO companies that will promise you the world, and leave you with a possible penalty. And when you hear something that […]
Better page titles in search results : Google Webmaster Central Blog Guidelines
By Pierre Far at Google Webmaster Central Blog Page titles are an important part of our search results: they’re the first line of each result and they’re the actual links our searchers click to reach websites. Our advice to webmasters has always been to write unique, descriptive page titles (and meta descriptions for […]
Google Page Layout Algorithm Improvement : Google Algorithm Update
By Matt Cutts at Google Webmaster Central Blog In our ongoing effort to help you find more high-quality websites in search results, today we’re launching an algorithmic change that looks at the layout of a webpage and the amount of content you see on the page once you click on a result. […]
SEO Tips and Tricks: Things You Should and Shouldn’t Do!
Search Engine Optimization (SEO) is a basic necessity for businesses to survive in the online marketplace. SEO is widely used by individuals and business to optimize their websites in order to achieve a prominent place on the search engine’s result page (SERP), thereby drawing the attention of users looking for […]
Alternatives to Google Analytics Website Analysis tool
By MAT BENNETT at Search Engine Journal Since its launch in 2005 Google Analytics has become almost unassailable in the world of website analytics, with 57% of the world’s 10,000 most popular websites using the popular site statistics suite. Prior to the arrival of Google Analytics, the choices were largely between the […]
How Search Engines Work : Learn About Search Engines & Their working
By Mike Grehan at Search Engine Watch It’s been 10 years since I wrote the second edition of a book about search engines called “Search Engine Marketing: The Essential Best Practice Guide”. It was a very big seller and, in fact, it carried on selling through to the beginning of […]
Interview with the Chris Boggs, President of SEMPO
By MELISSA FACH at Search Engine Journal, I interviewed the Chris Boggs via telephone and it was a very exciting geek-like conversation. We discussed SEMPO and upcoming conferences where you can see him, but more importantly we talked about the major issues he sees as SEMPO President. We also discussed Panda and what marketers […]