Search engines are probably one of the best inventions ever, as they are able to find the information you need in a matter of seconds. Search engines use a complex algorithm in order to carry out a users search.When it comes to marketing your local business in Hamilton NZ, the […]
The Google Zebra Update Is Coming : One More Algorithm Update of Google?
Is there a new algorithm update of Google coming soon? Will Google Officially name it as Google Zebra Update? Seems Google is now dealing with different animal names for their updates to protect endangered species, including Panda, Penguin, but is it worth enough to consider Zebra as an endangered animal and giving it’s […]
6 Reasons to Incorporate SEO into Your Next Budget
No matter what type of business you run or what industry you’re in, your company can benefit greatly from SEO. Whether you hire an agency like Home Service Direct to improve your home service business’s online presence or you do your own optimization for your online business, it’s crucial your […]
Google Penguin 2.1 is Going Live Today : Matt Cutts
Google Penguin 2.1 is launching today, according to a tweet from Google’s Distinguished Engineer Matt Cutts. The first update to the second-generation Penguin algorithm designed to target web spam will affect “~1% of searches to a noticeable degree.” Google Penguin 2.0 went live on May 22 and affected 2.3 percent of English-U.S. queries. […]
Google Hummingbird Update : Google Introduces New Search Algorithm
Have you noticed recently that Google has gotten a bit better at offering up direct answers to questions? If so, there’s a reason for it: they recently flipped the switch on a new search algorithm they call “Hummingbird”, which focuses on parsing searches as complex questions. Google mentioned the new […]
Content vs. Link Building – Your Reasons To Choose Content
The SEO and online marketing world has evolved beyond recognition. The practices that once took websites to the top of search engines are now making them being blacklisted by the same search engines. This is mainly because of the shift in focus of the search engines. Google doesn’t really care […]
Mozilla Moves to Block Cookies, What Impact Will This Have on Google Analytics?
By Gabriel Gervelis at Search Engine Journal. On October 18 2011, search marketers (and all marketers) took a vital blow when Google announced the “Not Provided” keyword segment in Google Analytics. Click Consult reports that over 40% of all keyword traffic in Google Analytics is now bundled into the black hole […]