Search Engine Optimization, the process of increasing the visibility of a website or page in a search engine’s results, is every entrepreneur’s best friend. Once you’ve got an up-to-date website with good web design Geelong and UX, it’s important you focus on optimizing the site. SEO is a means of […]
55 SEO Productivity Tools We Use at Single Grain
By SUJAN PATEL at Search Engine Journal When it comes to productivity in the workplace there are a load of different things that you can do to help with it. A lot of the times, a simple change of scenery could be all the difference. Employees like to know that […]
Why the Google Penguin Update is Good For SEO
By MATT BESWICK at Search Engine Journal If you’re not familiar with Google’s latest algorithm update codenamed Penguin, you might be perplexed by falling search rankings for your websites. Every now and then, Google changes up their search ranking algorithms to cut down on spam, penalise duplicate content and generally eliminate weak websites […]
SEO in 2012: The Best of Times or the Worst of Times?
By SCOTT COWLEY at Search Engine Journal I don’t like trying to package everything that’s happening in our industry into a neat little box, because it’s like trying to describe the cause of the Civil War in two sentences. I’m likely to leave some things out, overstate some factors, and unintentionally offend […]
Ways To Recover & Negative SEO : Google Talks Penguin Update
By Danny Sullivan at Search Engine Land It’s been about two weeks since Google launched its Penguin Update. Google’s happy the new spam-fighting algorithm is improving things as intended. But some hurt by it are still wondering how to recover, and there remain concerns about “negative SEO” as a threat. I caught up […]
Getting Better At Keywords : Avoid keyword stuffing, but do keywords right
By Chris Crum at WebProNews Last week, Google unleashed its Penguin update upon webmasters. The update, as you may know, was designed to decrease the rankings of sites engaging in black hat SEO tactics and webspam. One of the classic black hat tactics is keywords stuffing, so if you’ve been doing this […]
Google Penguin Update: Don’t Forget About Duplicate Content
By Chris Crum at WebProNews There has been a ton of speculation regarding Google’s Penguin update. Few know exactly what the update specifically does, and how it works with Google’s other signals exactly. Google always plays its hand close to its chest. “While we can’t divulge specific signals because we don’t want […]