Since the introduction of Bing, webmasters have been forced to consider the best way to optimize the site for high rankings in both Bing and Google while avoiding the risk of penalties. While webmasters optimizing for Bing can typically apply some of the same core strategies used for Google, they […]
How To Incorporate Branding Into Your Facebook Page
By now, it’s pretty clear that establishing a social media presence is an absolute must for brands and companies, and companies will pull out all sorts of tricks to achieve this. From looking to shop custom boxes so that even the box looks good in a photo, to working with […]
What Are The Latest Online Marketing Technology Trends For 2013?
A blend of new technology developments as well as the established trends is causing 2013 to be an action-packed year for digital marketing. Here I have mentioned few themes, which I expect is going to dominate the attention of the marketers in 2013. Cross Device And Cross-Channel Measurement Is Turning […]
How Does Google Treat Hidden Text That’s Only Temporarily Hidden?
By Jennifer Slegg at Search Engine Watch Back about 10 years ago, it was so common to see websites that would have 10,000 keywords in hidden white text in the footer the homepage in order to hope to rank for every one of those hidden keywords. Obviously, Google considered this pretty spammy […]
Remove Bad Links Using Google Disavow Tool
In today’s online world, most of the businesses whether it may be a small or big corporate, run behind the SEO services to make their physical business reach the top through online. But, Google always introduce some new tools in favor and against of SEO. As well, Google revealed its […]
9 Audiences Your Content Marketing Should Address
Everyone is different when it comes to interests, education, skill levels in different industries, etc. One of the biggest mistakes I see businesses and bloggers making is limiting their audience. If you want your content to do well or you want your sales copy to help you convert you have […]
Explaining SEO, Role by Role (SEO for CEO, CTO, Web Designer, Web Developer, Sales Manager, Content Editor..)
To make a valuable impact, SEO has to be understood by more than just an organisation’s search marketers. This post suggests how to explain the concepts, and get buy-in, from different people within an organisation. I’ve chosen some of the standard roles that you may find in a company or […]