By KEVIN GIBBONS at Search Engine Journal The principles guiding search engine optimisation are sound business goals for all areas of a company, including customer service. From showing off how local you are, to putting quality of calls above quantity, here’s what your customer services team can learn from SEO… […]
15 Best SEO Link Building Tools
By SUJAN PATEL at Search Engine Journal Yes, prospecting for link building opportunities and reaching out to webmasters to drive new links back to your website can be done for free – but there are plenty of great tools out there that can make the process much easier and much […]
How to Maintain a Good Relationship with Your SEO and Web Marketing Company
By MELISSA FACH at Search Engine Journal Side note, I am talking about reputable SEO & Web marketing companies and consultants in this post. Do your homework. If your business is considering working with an SEO and Web marketing company (or consultant) I have 12 suggestions below that could help your business […]
Getting active on Google + and increase your SEO Ranking
When Google+ was first launched, marketers were unaware of its potential and the impact it will have on the SEO market. But with the passage of time it became clear that google+ is going to be an essential part in the online marketing of brands. Google being the giant in […]
A Timeline of Google Algorithm Changes & Updates [Infographic]
By MELISSA FACH at Search Engine Journal Outrider has offered a very informative and historical infographic that offers a timeline of Google Algorithm Changes. All SEO’s can use this IG as a tool for learning, the ability to have conversations with respected SEO’s and to try gather an understanding of Google’s thinking and […]
17 More Unconventional Link Building Strategies
By SUJAN PATEL at Search Engine Journal There’s nothing I hate more than rehashed, regurgitated content – and unfortunately, the SEO world is full of advice that’s been repeated so often that the only thing it’s good for is wasting your time. In my last article – 13 Unconventional Link Building Strategies – I broke […]
Facebook Launches Verified Accounts: Nicknames and Pseudonyms Now Allowed
By DAVID ANGOTTI at Search Engine Journal Facebook, which has been built on the premise of people using their birth names rather than pseudonyms, will soon allow prominent public figures and celebrities to use a nickname instead of their real name. In the past, Facebook has had a “real name policy” that […]